AI Insights · Timothy · April 2024
Q1 2024 Performance of Top Match 3 Games on iOS in the UK
Explore the Q1 2024 trends of the leading Match 3 games on iOS in the UK. Sensor Tower's data reveals the download and active user dynamics for the quarter.
In Q1 2024, the Match 3 gaming category on iOS in the UK has shown varying trends among the top performers. The following insights, sourced from Sensor Tower, provide a snapshot of how these games fared in terms of downloads, revenue, and weekly active users.
Candy Crush Saga by King, a UK-based publisher, showed a fluctuating revenue trend, peaking at nearly $578K in mid-February but generally hovering around the $500K mark. Downloads for the game started at approximately 25K in the first week of January and saw a slight decline to around 16K towards the end of February before rebounding to nearly 18K in late March. Weekly active users started strong at over 300K but dipped to around 280K in the following weeks, with a noticeable uptick to approximately 301K in mid-March.
Royal Match, developed by Dream Games from Turkey, showcased a revenue trend with highs and lows, reaching up to $518K and dropping to around $431K in some weeks. The game's downloads began at over 52K but saw a decrease to roughly 18K by the end of March. Weekly active users remained robust, starting at around 456K and maintaining numbers close to this throughout the quarter.
Gardenscapes by Playrix, an Irish publisher, exhibited a stable revenue pattern with minor fluctuations, earning up to $283K towards the end of March. Download numbers showed a slight decline from 12K at the start of January to around 9K by the end of March. Weekly active users saw a downward trend from 102K to approximately 83K in the same period.
Homescapes, also by Playrix, had its revenue moving between $195K and $231K over the quarter. Downloads, however, decreased from 6.6K to around 3.8K, while weekly active users hovered around 190K to 214K, indicating a stable user base.
Fishdom, another Playrix title, showed a revenue increase from $174K to $194K over the quarter. Downloads peaked at 23K in early January but dropped to just under 10K by the end of March. Weekly active users also decreased from 135K to 119K during the quarter.
Overall, the Match 3 category remains popular among iOS users in the UK, with varying degrees of engagement and revenue generation across the leading titles. For more in-depth insights into the performance of these apps, Sensor Tower provides detailed analytics and reports.
